Designed specifically for audiences in Bangladesh (BST = UTC+6), these posting windows merge insights from local usage behavior with findings from major global studies on social media engagement. In Bangladesh, social activity follows unique daily rhythms shaped by work hours, prayer breaks, and evening leisure time, making timing a critical factor in visibility and reach. By understanding when people are most active online—whether scrolling during their morning commute, taking a lunch break, or relaxing after dinner—you can strategically schedule posts to capture attention at peak moments. This guide blends statistical evidence with practical scheduling insight, offering a foundation you can refine through real engagement data and continuous testing.
Why timing matters
People in Bangladesh typically check social media before work, during lunch, and in the evening — so those are the windows you want to target. Platform behavior differs (LinkedIn peaks mid-morning; Instagram and TikTok often perform best in the evening). These recommendations blend local Bangladesh data and global platform studies. :contentReference[oaicite:7]{index=7}
Quick reference table (BST — UTC+6)
| Platform | Morning | Day / Mid-day | Evening / Night | Notes |
|---|---|---|---|---|
| 08:00–10:00 | 12:00–14:00 | 18:00–21:00 | Evenings strongest in BD (8–10pm). | |
| 07:00–09:00 | 11:00–14:00 | 18:00–22:00 | Late evenings (8–10pm) often top-performing. | |
| TikTok / Reels | 09:00–12:00 | 12:00–16:00 | 19:00–23:00 | High late-evening usage. |
| 10:00–12:00 | — | 16:00–18:00 (light) | Weekday mid-morning for professional posts. | |
| Twitter / X | 11:00–13:00 | 13:00–15:00 | 18:00–20:00 | Midday performs well for link clicks; test off-hours. |
Sources: Bangladesh-specific and platform studies; test for your audience.
Sample weekly posting schedule (BST)
Use this rotating schedule for 2–4 weeks and compare impressions/engagement. Adjust based on your analytics.
- Monday: Facebook 09:00, Instagram 19:00, LinkedIn 10:30, TikTok 20:30
- Tuesday: Facebook 12:30, Instagram Stories 07:30, Twitter 13:00, TikTok 18:30
- Wednesday: Facebook 08:30, Instagram 21:00, LinkedIn 11:00, TikTok 19:00
- Thursday: Facebook 19:00, Instagram 20:30, Twitter 12:00, TikTok 21:00
- Friday: Facebook 07:45, Instagram 18:00, LinkedIn 10:00, TikTok 20:00
- Saturday: Facebook 11:30, Instagram 10:00 & 21:00, TikTok 14:00
- Sunday: Facebook 20:00, Instagram 19:00–21:00, TikTok 09:00 & 21:00
How to track & iterate (quick checklist)
- Use built-in analytics (Facebook/Instagram Insights, TikTok Pro, LinkedIn Analytics).
- Tag outbound links with UTM parameters so Google Analytics can show which post time drove traffic.
- Compare same content posted at different times to isolate timing impact.
- Consider content type: quick tips & memes — evenings; deep how-tos — mornings/lunch.
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